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Data security guards digital data such as those stored in databases from destructive forces or the unwanted actions of users who are not authorized, like a cyberattack or a data breach. It covers a broad range of measures to safeguard data, including encryption and restricting access. Data is an integral part of running any company. It informs decision-making, identifies solutions to problems, and improves customer service, among other things.

The process of identifying and classifying sensitive information is one of the most complicated aspects of data security. Thankfully, this can be automated using sophisticated artificial intelligence. This technology scans the data stored and automatically detects sensitive data. The data can be classified based on security and compliance requirements and also the value of the company. Controls should also be in place to prevent users from manipulating the classification levels–only authorized users should be able either promote or degrade a data set.

Training and educating staff is another way to assist with this process. Included in this discussion should be your company’s privacy policy and how you can stay safe online. It’s essential to repeat this throughout the years to ensure employees are aware of any current frauds and practices. It is also beneficial to include it in the onboarding process for new employees so that they are aware of the rules before they begin work. Also, a constant focus on data security can help increase trust among your users or customers, as they will be aware that you take their privacy seriously.